About the company

The world's leading independent cycling holiday specialist... For 30 years we have had one simple mission: to inspire as many people as possible to travel by bike. We believe there's no better way to really experience a place, its people and its culture.

We offer all kinds of cycling with group and selfguided options, delivering a fantastic way to explore each region at the speed of a bike. As well as delivering our own ground operations from our bases in the UK, Italy and Spain, we also work directly with our own customers (majority UK and US markets) understanding the needs of customers, our partners and seamless operations. We have our own fleets of quality bikes including road, gravel, MTBs, leisure hybrids and electric bikes.

We are the perfect partner for anyone looking to develop a range of destinations across Europe with the same focus on a great customer experience.

Regions & tours

For our B2B partners we offer a range of leisure, family, road, gravel and mountain biking tours across the UK.

From our base in Newcastle-upon-Tyne we have a wide range of tours covering England and Scotland including the Lake District, Yorkshire, Northumberland, the Cotswolds and the lowlands, highlands and islands of Scotland.

Our self-guided tours include airport transfers, accommodation, luggage transfers, RWGPS App information and GPS tracks.

Guided tours include qualified and experienced tour leaders with full support services including vehicles, bike trailers and bike hire. One of our most popular UK guided holidays is a 3 week ‚LeJog' from Lands End to John O“Groats which can be operated using our quality carbon road bikes or alternatively, using hybrid electric bikes.